The first day of the annual GreenBiz sustainability conference in Phoenix, AZ delivered two main messages: we all have more in common that we have differences, and we are all on the same team, working towards the same goals.
“I am moved to reflect upon how this organization’s long record of achievements makes a strong case for the power of international cooperation in addressing the world’s most complex and urgent problems.” – Nigel Sizer, Rainforest Alliance President
“Sustainability has always been at the core for our family business, and to improve the conditions for coffee farmers to secure future supply of quality coffee is our most important task.” – Kathrine Löfberg, chairman and fourth generation owner of Löfbergs
Kicking off the 30th anniversary year is the Rainforest Alliance #FollowTheFrog Campaign, a program that activates citizens and companies to engage in special events from January 30 to February 12, 2017 to make a positive impact on the planet through brand choices and everyday actions.
Simon Hotchkin, Head of Sustainable Development at Yorkshire Tea, shares thoughts on certifications, including Rainforest Alliance certification, which requires “a stronger commitment to environmental management and conservation in comparison to Fairtrade.”